11 Best LinkedIn Automation Tools for 2024

LinkedIn is the golden goose of professional networking in today’s day and age. As with any successful platform with a large audience of users, there is an art to using LinkedIn to the best of its capabilities. This is where LinkedIn automation tools come in handy. 

With a cumulative 1 billion LinkedIn users active on the site, forging connections manually becomes a mammoth task.

LinkedIn automation tools help you in extracting email addresses, improve lead generations, auto mailing and automated updation. These automation tools make LinkedIn much easier and much more efficient. 

Some of the top automation tools for LinkedIn in 2024 are.

Best LinkedIn Automation Tools

1. LinkedIn Sales Navigator

Having been developed by LinkedIn itself as an automation software for the site. This tool’s strengths mainly lie in  allowing sellers to connect with potential buyers.

An advanced algorithm that having been developed by the source itself, possesses the necessary structural and analysis prowess to provide one of a kind sales insights, assist with engagement strategies and help users keep up with the latest lead trends.

Topped with relationship building tools, LinkedIn Sales Navigator is the go to tool for both sales organisations and individuals alike. 

Key Features:

• Want to find VP-level people in the tech industry within a specific region? Sales Navigator’s filters help you do that.
• Once you set up your target audience, Sales Navigator’s algorithm will start recommending leads. It’s like having a prospecting assistant working in the background.
• InMails are a way to message anyone on LinkedIn, even if you’re not connected. It’s perfect for outreach.
• Sales Navigator plays nice with CRMs like HubSpot and Salesforce, ensuring your leads are synced automatically.
• Get notified when your prospects change jobs, share updates, or post content. This gives you the perfect excuse to strike up a conversation.

2. Expandi

Expandi is marketed as the world’s safest software for LinkedIn automation. With an expert grasp on personalization, Expandi mimics human behaviour to give an edge to the messages sent to your connections.

The tool also has top notch growth hacks for content retargeting, higher engagement rates and lead generation. With Expandi, marketers can create campaigns with follow ups, get useful insights, manage multiple accounts and connect the data with CRM platforms.

Best Features:

• Expandi allows users to personalize messages using data points like job title, company, or even mutual connections.
• Users can build sequences that combine connection requests, follow-ups, and personalized messages that send automatically.
• Users can test different messages and find out which ones are getting the most engagement.
• Users can also sync Expandi with email campaigns, turning it into a multi-channel outreach machine.

3. AeroLeads

AeroLeads is a LinkedIn email finder tool that helps users in building a mailing list from LinkedIn.

It enables you to find emails online with just a few clicks, and generate leads. AeroLeads free Chrome plugin helps in creating mailing lists. One can add relevant prospects using the AeroLeads widget, and automatically saving them to your account page.

The tool also allows users to verify these emails and measure the bounce rate, find as many as 15 data points, and then export the data to CRM platforms.

Best Features:

• Users can collect emails, phone numbers, and other contact information in real time while you browse LinkedIn.
• It allows to export your leads directly to the CRM, such as Salesforce, HubSpot, or Zoho, without any manual effort.
• With AeroLeads, you can scrape contact info from hundreds of profiles at once, making it great for scaling your efforts.
• The tool offers a smooth Chrome extension that allows you to gather leads without leaving LinkedIn.

4. LinkedIn Helper

Available as a Chrome extension, this tool’s main forte is boosting your profile. With provisions to invite 1st connections to LinkedIn groups and send personalised invitations to 2nd and 3rd contacts, networking is made easier with the help of this tool.

There is also the availability of an auto-mailing system, and an auto-responder. The auto-visitor feature of Linked Helper provides a way to automate profile visits and hence, aid with lead generation. This tool will allow you to boost your profile and get hundreds of endorsements.

Best Features:

• Automatically send connection requests to prospects without the fear of crossing LinkedIn’s usage limits.
• This tool can endorse your connections’ skills, which makes your profile more engaging and encourages reciprocation.
• You can set up campaigns to automatically message new and existing connections.
• Automatically view profiles to spark curiosity and increase profile visits.
• LinkedIn Helper can act as a lightweight CRM, keeping track of all your connections and campaigns.
• Operates in a way that mimics human activity to prevent getting banned.

5. LinkedIn Lead Gen Forms

Lead Gen Forms is launched in 2017 by LinkedIn as a part of its mission to enhance lead generation efforts by marketers using their platform.

According to LinkedIn, the Lead Gen Forms tool has helped marketers by reducing their average cost per lead by 20%. The tool allows you to generate high quality leads at scale while letting you access and manage them with ease.

With options to track your campaigns, cost per lead, lead form fill rate, and the number of leads you’re getting. Using LinkedIn Lead Gen Forms marketers can measure the impact of leads on their campaigns. 

Best Features:

• The forms auto-populate with the user’s LinkedIn profile data, making it easy for leads to fill them out.
• Because the forms are so simple to fill out, they tend to convert much better than traditional forms.
• Lead Gen Forms sync directly with your CRM, so you can follow up with prospects immediately.
• Helps track the performance of your forms, understanding which ad creatives and audiences work best.

6. Octopus CRM 

Octopus CRM is one of the most trusted LinkedIn automation tools. Marketers can send automated personalized connection requests, send bulk messages to LinkedIn contacts, auto-view hundreds of LinkedIn profiles.

It helps in building unique sales campaign on LinkedIn and then analyze that campaign’s performance with the main LinkedIn statistics.

Octopus CRM is compatible with LinkedIn Sales Navigator, Premium, Recruiter etc. It is one of the top rated and widely used Linkedin automation tool.

Best Features:

• Connection Requests: Send automatic connection requests and follow-ups.
• Bulk Messaging: You can send personalized messages to multiple LinkedIn users at once, making outreach more efficient.
• Auto Endorsing: Automatically endorse your connections’ skills to foster stronger relationships.
• Sales Funnel: Octopus helps you track your prospects as they move through the sales funnel, complete with metrics.
• LinkedIn Profile Scanner: Analyze LinkedIn profiles to gather crucial info before connecting.
• CRM Compatibility: Integrates with major CRMs to ensure all your data is in sync.

7. Crystal

Crystal is a one of the best tool that provides personality insights for customers. Marketers use crystal for hiring, sales and coaching.

Trusted by mammoth organisations like CNN, WSJ and HuffPost to name a few. This tool allows you to drive better decisions, create stronger teams, and engage in more effective conversations. 

Best Features:

• Crystal analyzes LinkedIn profiles and provides insights into a prospect’s personality based on their online behavior.
• It suggests the best way to approach someone based on their personality type.
• You can analyze an entire team to understand how to pitch to them collectively.
• Works not just on LinkedIn, but also integrates with email for broader outreach strategies.
• Crystal offers training to help you leverage personality insights in your sales approach.
• Share personality insights with your team to ensure everyone’s aligned on how to engage with leads.

8. Salesloop.io 

Salesloop tool allows the users to create sequences across email and social that translate into quality conversations.

Using Salesloop.io, one can build accurate and targeted prospect lists, schedule outreach sequences, create message campaigns tailored to the prospect. Organizations can use the tool’s  proprietary technology to supercharge the reach.

Best Features:

• Users can create automated, personalized drip campaigns that engage prospects over time.
• Set follow-up sequences that get sent automatically, so no prospect falls through the cracks.
• View profiles automatically to increase visibility and generate curiosity about your brand.
• Supports Integration with other tools like CRMs, email platforms, and task managers.

9. Zopto

Zopto paves way for you to target your ideal customers on LinkedIn. With Zopto, you can search for ideal customers by using LinkedIn Premium or Sales Navigator, select the level of engagement that you want to initiate and filter your ideal customers.

This allows you to generate dozens or even hundreds of leads per month. You can also automate LinkedIn outreach and generate tons of sales opportunities with Zopto.

Best Features:

• Filter and target prospects based on location, industry, job title, and more.
• Run LinkedIn campaigns for multiple team members from a single dashboard.
• Zopto provides deep insights into your campaigns, helping you optimize them for better performance.
• Automatically send connection requests, follow-ups, and personalized messages.
• View hundreds of profiles per day, increasing the chances of engagement with prospects.

10. Dux Soup

The forte of this tool is allowing users to build lasting and fruitful relationships with prospects. Using Dux-Soup, one can shorten the sales cycle and sell to more customers through LinkedIn and generate higher conversion rates. 

Best Features:

• Automatically view hundreds of profiles daily to generate interest.
• Automate connection requests with personalized messages.
• Keep track of all your interactions with prospects directly within the tool.
• Tag prospects based on different criteria for better campaign organization.
• Integrates with CRMs and other tools to streamline your outreach efforts.

11. Overloop

Overloop multichannel sales automation platform has a multifaceted approach that make outbound sales team more productive.

By combining multiple arenas to create cumulative targeted campaigns, overloop improves your sales to the next level.

Best Features:

• Combine LinkedIn messages, emails, and cold calls into one seamless campaign.
• Find accurate email addresses of LinkedIn profiles with a click.
• Automate repetitive tasks like follow-ups and prospect enrollment based on actions taken.
• Track the progress of deals and leads with a Kanban-style board.

Conclusion:

Linked Automation tools can increase efficiency, establish more connections with prospects, and close more business. Selecting the one that best suits your needs is crucial. This list has options for everyone, whether you’re searching for sophisticated lead creation, targeted outreach, or smooth CRM integration.